Ahead of ACR-FW-2324, ACRONYM® offered -EX editions of two key garments. We developed a time measurement piece to present the release. By translating time into precisely measured space, it reveals details about both items while counting down to the drop with a sense of urgency. Shader-based video transitions induce a haunted vibe.

WAF GMBH project documentation for acronym
WAF GMBH project documentation for acronym

WAF GMBH operates as the digital unit of ACRONYM®, handling the brand's infrastructure above and under the web's surface.

  1. Asset Dump
    https://acrnm.com/LP02-ACR-FW-2324
  2. W02-JS
    https://acrnm.com